GOP courts cosmetics brands with new-style foamer
Set to shake up the foamer market, design-focused packaging provider, Global One-Pak (GOP), has launched Puro.Foamer, aimed at personal care and cosmetics brands.
Designed to transform brands, Puro.Foamer’s innovative shape has been created specifically to enhance visual appeal. The pump is an extension to GOP’s successful Puro range and with its new style elegance is ideal for products such as self-tan, hair and body care and facial cleansers.
The aesthetic impact of Puro.Foamer is further enhanced for maximum shelf appeal with its limitless design options, including colour, surface finish and decorative features, which can comply with any brand guidelines.
Clive Broadbent, director, GOP says: “Foaming products are on the increase especially in the cosmetics market but until now the options for a foaming pump, which is in keeping with premium requirements, has been limited. Puro.Foamer changes all that with its unique premium look – this is the first foaming pump specifically designed for the cosmetics and personal care markets. “
The Puro.Foamer pack has also been designed with ergonomics in mind, with its 200ml cylindrical bottle, which is easy to hold and its enhanced actuator with 0.8ml dosage.